Design thinking, fast execution, and creativity that actually moves numbers.

We don’t just design.

We design ads that work.

Let’s talk

Our non-negotiables

Strategy first. Always.
Fast, but never rushed.

Aesthetics are nice, but impact is the real goal.

Every ad starts with intent. We focus on the “why” before the “what.”

Speed with intention. Clean execution without chaos.

Pretty is optional. Effectiveness is mandatory.
Honest work over agency fluff.

No jargon. No inflated claims. Just real outcomes.

How we make ads

Get the story straight.

Every good ad starts with knowing what we’re trying to say and who we’re saying it to. When the story is clear, the creative becomes easy.

Make it simple. Make it quick to get.

People don’t read ads. They glance at them. So we build messages that land in a second without overthinking or overloading.

We launch fast, see how people respond, and tighten the creative until it performs. Real-world feedback always beats assumptions.

Build, learn, improve.
A group of men standing next to each other
A group of men standing next to each other

A quick look at our work

See more of our recent work on Instagram

SEE MORE
Performance-led ads crafted for RFG’s fitness audience.
a group of people sitting at a table with laptops

What we do

Ad creation and creative strategy

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Branding and identity

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Digital presence

We craft performance-driven ad creatives built to grab attention, deliver clarity, and move people to action. Every idea is shaped with intent, from message angles to visual execution.

Visual identity systems and brand expression crafted for clarity, consistency, and memorability. We help brands look sharp, feel modern, and stay true to themselves.

Content, copy, and visuals that help brands stay relevant and consistent across digital platforms. We build the stories and assets that keep your brand active and alive.

Meet the founder

BIBIN MATHEW

Coconut Media Lab is led by Bibin Mathew, a designer with 20+ years of experience turning ideas into clean, intentional creative work. His career spans product teams, tech companies, media agencies, and brand studios, including leadership roles at Atlassian, Walmart, and Nissan.

If you want the full story:
LinkedIn profile → https://www.linkedin.com/in/ux-bibin-mathew/

Founder • Creative Director

CML didn’t start with a business plan. It began with a teenager who waited for ad breaks during cricket World Cups. That spark never went away. It simply grew with experience and perspective.
Today, that curiosity guides how CML approaches ideas, stories, and performance-focused creative. It blends design leadership with a lifelong love for advertising.

The collective

woman in white and black dress standing on tree branch
woman in white and black dress standing on tree branch

CML works with a solid mix of creative talent. Designers, marketers, motion experts, writers, videographers, photographers, and production specialists join in when a project needs them.

We keep things flexible.
Big when it needs to be.
Focused when it should be.
The goal is simple.
The right people for the right work, every time.

Let’s talk

Whether it’s ads, branding, or creative strategy, you can reach us directly anytime.

WhatsApp / Call: +91 98950 40435

Email: hello@coconutmedialab.com

STUDIO:
Centerspace, Anjanasree Arcade, Annankunnu Road, Nagampadam, Kottayam, Kerala

View on Maps: https://goo.gl/maps/i7V9Z8Vv82xPBej76

We’re always open to new ideas, new brands, and good conversations.

Centerspace, Anjanasree Arcade, Annankunnu Road, Nagampadam, Kottayam, Kerala

+91 98950 40435

hello@coconutmedialab.com